It’s a truism that government agencies are incapable of designing and implementing great websites. But it’s a truism that happens to be untrue, as the Milwaukee Police Department is making abundantly clear with their new site.
And if it’s possible for government agencies to build great websites, surely more nonprofits can, as well.
A hat tip to the Fast Company blog for both the link (“A Radical Police Rebranding That Starts With A Superb Website“) and a great walk-through of what makes it so strong.
Jacob Smith is the co-author of The Nimble Nonprofit: An Unconventional Guide to Sustaining and Growing Your Nonprofit, the former mayor of Golden, Colorado, and a nonprofit consultant.